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3 min read

How Aussie Pet Mobile's Recruitment Video Funnel Attracted Talented Groomers

By Ale Bossio on 4/25/24 10:15 AM

If you’re a pet lover, you understand the bond between humans and furry friends runs deep. But what if your love for pets could become your next career opportunity? That’s what Aussie Pet Mobile was looking to convey in their hunt for compassionate, independent, and loving pet groomers to support their pet-grooming mobile franchise network. So Trifactor set out to help attract, engage, and convert the right candidates for the job. 

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3 min read

Neighborhood Kids CEO, Frank Toral, Shares His Brand Story and God’s Plan through a Pudgy Eagle in its Logo Design

By Ale Bossio on 4/18/24 7:56 AM

Unwrapping the Neighborhood Kids Brand Elements 

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4 min read

YouTube Video Marketing Success by Focusing on Targeted Keywords: “Caribbean Vacation”

By Ale Bossio on 4/11/24 7:00 AM

Imagine this: diving headfirst into the challenge of ranking for a highly sought-after Targeted keyword with a catchy hit song like “I Need a Caribbean Vacation”. This wasn't just a wild idea; it was the ambitious project taken on by Trifactor in collaboration with the renowned reggae sensation Causion and Elite Island Resorts.

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4 min read

Navigating the Data Maze: How Trifactor Transformed Signal's HubSpot Dashboards and Reporting

By Ale Bossio on 4/4/24 9:55 AM

Business requires strategic foresight and adaptability. Signal found themselves in a bit of a data blender. Thinking that using a single portal for franchise leads, franchisee info, and consumer leads was an efficient idea, they soon realized they had inadvertently created a data mixing pot that made tracking their franchise sales data feel like searching for a needle in a haystack. 

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3 min read

Video Marketing Strategy to Boost Customer Acquisition on Instagram & Facebook

By Ale Bossio on 3/28/24 8:15 AM

Strategic video marketing is the ultimate catalyst for attracting new audiences and forging deep connections with potential customers. Over the course of three years now, we’ve been working with MarginEdge to elevate their online presence through dynamic user-driven storytelling. 

MarginEdge is an avant-garde invoicing and food cost-tracking platform that’s reshaping the landscape of restaurant managers. Together, we made a wide range of strategic videos to amplify its content mix and expand how it demonstrates its unique selling points. Now their video marketing strategy includes social media advertising, performing exceptionally well on Facebook and Instagram.

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